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Zeta Global Holdings Corp. (ZETA)
NYSE · Services · Services-Prepackaged Software
Core research established · 4/4 core data layers currently established
What Zeta Global Holdings Corp. does
Overview Zeta is a leading AI-powered omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software. We empower our customers to target, connect and engage consumers through software that delivers personalized marketing across all addressable channels, including email, social media, web, chat, Connected TV (“CTV”) and video, among others. Our Generative AI (GenAI)-driven marketing solutions enable brands to personalize experiences at scale, measure impact with precision and optimize marketing spend to increase return on investment (“ROI”). Our Zeta Marketing Platform, or ZMP, is an AI-powered marketing platform with identity data at its core.
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