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NU SKIN ENTERPRISES, INC. (NUS)
NYSE · Wholesale Trade · Wholesale-Drugs, Proprietaries & Druggists' Sundries
Core research established · 4/4 core data layers currently established
What NU SKIN ENTERPRISES, INC. does
Nu Skin Enterprises, Inc. develops and distributes a comprehensive line of premium-quality beauty and wellness solutions in nearly 50 markets worldwide. In 2025, our revenue of $1.5 billion was primarily generated by our two primary product categories: beauty products and wellness products. We operate in the direct selling channel, primarily utilizing person-to-person marketing to promote and sell our products, including through the use of social and digital platforms. In addition to our core Nu Skin business, we also explore new areas of synergistic and adjacent growth through our strategic investment arm known as Rhyz Inc., which we formed in 2018. Our Rhyz businesses primarily consist of consumer, technology and manufacturing companies.
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